Shopify now includes live chat for all merchants

Shopify · Features·May 2026·3 min read

Shopify now includes live chat for all merchants

Shopify announced free live chat for every store regardless of plan. Live chat plays a huge role in converting browsers into buyers — here’s how to use it well.

Why live chat matters

  • Customers with questions buy 3-5x more often than silent browsers
  • 83% of online shoppers need help during purchase
  • Live chat resolves issues faster than email or phone
  • Chat transcripts give you product/site improvement ideas

How to use Shopify’s built-in chat

  1. Enable Shopify Inbox in your admin settings
  2. Install the Shop app on your phone for instant notifications
  3. Set business hours so chat shows when you’re available
  4. Create canned responses for common questions
  5. Use the chat to upsell during conversations

When to upgrade beyond built-in chat

For higher volume stores, consider Gorgias, Tidio or Crisp — they offer routing, automation, multi-channel inbox (chat + email + Instagram + Facebook in one place) and AI auto-replies.

Set up live chat properly
We configure Shopify Inbox, Gorgias or any chat system as part of every build.

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Louw van Riet
Written by
Louw van Riet
Founder · Shopify Partner · eCommerce Developer

Louw is the founder of eCommerce Development SA — a Shopify Certified Partner agency in South Africa that has built 400+ online stores since 2014. He works hands-on with South African businesses on Shopify builds, platform migrations, and store growth, and writes here to share the honest, practical playbook he uses with clients every day.