Category Strategy

Business strategy, ideas, pricing, platform migrations and ecommerce fundamentals

The complete eCommerce optimization guide

CRO · SEO·May 2026·10 min read The complete eCommerce optimisation guide Launching a store is exciting. Sustained growth requires optimisation. Here’s the complete checklist for what to fix, in what order, to keep growing. After 400+ store builds, we’ve seen…

Finding eCommerce business ideas

Strategy·May 2026·7 min read Finding eCommerce business ideas The world of ecommerce is rich in opportunity. All you need is the right idea — a flash of inspiration, or methodical research. Here’s how to find one. Everyone wants to build…